Peer-Reviewed Journal Articles  

  • Brady, W.J. & Van Bavel, J.J. (invited resubmission - Perspectives on Psychological Science). The MAD Model of Moral Contagion: The role of motivation, attention and design in the spread of moralized content online. [PDF Preprint]

  • Reinero, D., Wills, J.A., Brady, W.J., Mende-Siedlecki, P., & Van Bavel, J.J. (invited resubmission - Nature Human Behaviour). Is the ideological slant of psychological research related to scientific reproducibility? 
    [OSF pre-registration] [PDF Preprint]

  • Brady, W.J., Gantman, A., & Van Bavel J.J. (in press). Journal of Experimental Psychology: General). Attentional capture helps explain why moral and emotional content go viral online. [PDF] [Data + Code]

  • Brady, W.J. & Crockett, M.J. (2019). How effective is online outrage? Trends in Cognitive Sciences, 23(2), 79-80. [PDF]

  • Brady, W.J., Wills, J.A., Burkart, D., Jost, J.T. & Van Bavel, J.J. (2018). An Ideological asymmetry in the diffusion of moralized content among political leaders. Journal of Experimental Psychology: General. [PDF] [Data + Code]

  • Brady, W. J., Wills, J. A., Jost, J. T., Tucker, J. A. & Van Bavel, J. J. (2017). Emotion shapes the diffusion of moralized content in social networks. Proceedings of the National Academy of Sciences, 114(28), 7313-7318. [PDF] [Data + Code]

  • Van Bavel, J. J., Mende-Siedlecki, P., Brady, W. J., & Reinero, D. A. (2016). Reply to Inbar: Contextual sensitivity helps explain the reproducibility gap between social and cognitive psychology. Proceedings of the National Academy of Sciences, 113(34), E4935. [PDF] [Data + Code]

  • Van Bavel, J.J., Mende-Sedlecki, P., Brady, W.J., & Reinero, D. (2016). Contextual sensitivity in scientific reproducibility. Proceedings of the National Academy of Sciences. 113(23), 6454-6459. [PDF] [Data + Code]

  • Sheppes, G, Brady, W.J., & Samson, A. (2014). In (visual) Search for a New Distraction: The Efficiency of a Novel Attentional Deployment Versus Semantic Meaning Regulation Strategies. Frontiers in Psychology (5)346. [PDF]

  • De Brigard, F. & Brady, W.J. (2013). The effect of what we think may happen on our judgments of responsibility. Review of Philosophy and Psychology. 1-11. [PDF] [Data]

Under Review and On-Going Projects

  • Landy, J.F., Jia, M., Ding, L., Viganola, D. Tierney, W, Brady, W.J., . . . Uhlmann, E.L. (invited resubmission - Psychological Bulletin). Crowdsourcing hypothesis tests: Making transparent how design choices shape research results.

  • Brady, W.J., Periera, A., & Van Bavel, J.J. (in prep). The role of social identity in the spread of moralized content online. [OSF pre-registration]

  • Brady, W.J., McLoughlin, K., Nguyen, T., & Crockett, M.J. (in prep). Social reinforcement of moral outrage in online social networks.

  • Brady, W.J., McLoughlin, K., & Crockett, M.J. (invited chapter). Measuring specific social emotions in social media language. The Atlas of Language Analysis in Psychology. Guilford Press.

Recent Talks

  • Brady, W.J., McLoughlin, K., Nguyen, T., & Crockett, M.J. (2019, May). A reinforcement learning theory of moral outrage in the digital age. New Perspectives on Understanding and Improving Political Tolerance. Association for Psychological Science (APS).

  • Brady, W.J., McLoughlin, K., Nguyen, T., & Crockett, M.J. (2019, May). A reinforcement learning theory of moral outrage in the digital age. University College London Political Cognition Seminar.

  • Brady, W.J., Pereira, A, Jost, J., & Van Bavel, J.J. (2019, February). The role of social identity in the spread of moralized content online. Society for Personality and Social Psychology, Groups and Interpersonal Relations
    Preconference

  • Brady, W.J., McLoughlin, K., Nguyen, T., & Crockett, M.J. (2019, February). A reinforcement learning theory of moral outrage in the digital age. The functions and perils of moral outrage. Society for Personality and Social Psychology.